once-in-a-lifetime-backlinks

When I visit Google Webmaster Central I'm not there to read anything other then what I went their to read. But, for some reason this last visit I decided to check out their Website Success Stories.

I'm glad I did because it further solidified by belief that the best way to build traffic, backlinks, pagerank, and ultimately profits, is to...

drum role please...

Get a backlink from Google on a PR10 page!

Seriously though, while you may not get a link on this Google Success Stories page the lesson I took away from checking out these once-in-a-lifetime-backlinks is that the secret to success online has less to do with knowing SEO and a solid link building strategy as it dos with creating a valuable online resource.

So build a site that offers the intended audience a satisfying experience every time they visit. This implies the site is well designed, the content, tools or other value visitor's are seeking are useful, AND that the content is worth consuming and updated by the time the visitor returns.

Yes, you've heard this over and over, but why then do so many Googbies spend so much time worrying about link exchange, link building, SEO, when they could take that time and invest it into improving their Website(s) and ultimately end up with more profits and probably higher SERPs as well keeping the cycle going. I doubt any of the people behind the sites listed (a PR10 page btw)

Don't get me wrong I'm into link building as much as anyone, afterall I own 4 Web directories - Big Guide, a niche directory for moms and of course one for dads and a newer one for trendy things. And of course I hope to monetize them by selling listings to give Webmasters exposure and backlinks.

But, take an honest look at how much time you spend on SEO and link building and then look at your sites and if you're not 100 percent satisfied get to work! Who knows maybe one of your sites will make it onto the Google Success Stories page.